Data Driven Customer Retention Strategies
Data driven marketing strategies supported by customer insights can significantly boost the customer experience, leading to higher customer retention rates.…
Data Strategy Blogs
Data driven marketing strategies supported by customer insights can significantly boost the customer experience, leading to higher customer retention rates.…
Recently, I attended the CDIO Conference in Boston where I had the pleasure of hearing the two Toms (Tom Redman…
Businesses today rely on real-time big data analytics to handle the vast and complex clusters of datasets. Here’s the state…
These days, there is much conversation about the necessity of the data model. The data model has been around for…
The concept of being holistic embraces a comprehensive and interconnected view of various aspects of life, considering them as a…
Non-Invasive Data Governance (NIDG), like the popular Netflix series Stranger Things, offers a mysterious and complex reality for organizations to…
Tenets to “Thriving” As a CDAO In the first part of this blog, I wrote about challenges Chief Data Analytics…
Today, almost every organization across industries recognizes they should hire Chief Data Analytics Officers (CDAOs) to lead the business with…
Customers are constantly giving feedback on products or services they have received. But how can retailers use this to create…
For the larger part of my SEO career, I was leading a team of a dozen marketing specialists working on…