customers.com
Authors: Patricia B. Seybold with Ronni T. Marshak Times Business, Random House – 1998 ISBN: 0-8129-3037-1 Reading the critical acclaim…
Data Education
Data Mining: A Hands-On Approach
Author: ROBERT GROTH Publisher: PRENTICE HALL PTR (ISBN 0-13-756412-0) This new book on the hot technology of data mining is…
Data Mining Techniques: For Marketing, Sales, and Customer Support
Authors: Michael Berry and Gordon Linoff Publisher: John Wiley and Sons, Inc. ISBN: 0-471-17980-9 If Robert Groth’s Data Mining: A…
Foundation for Object-Relational Databases: The Third Manifesto
Authors: C.J. Date and Hugh Darwen Addison-Wesley, 1998 ISBN: 0-201-30978-5 I could be described as an avid reader. I have…
The Practical Guide to BPR Using IDEFO
Author: Clarence G. Feldmann Publisher: Dorset House (ISBN 0-932633-37-4) “The Practical Guide to Business Process Reengineering using IDEF0”, by Clarence…
If Only We Knew What We Know; The Transfer of Internal Knowledge and Best Practice
Author: Carla O’Dell & C. Jackson Grayson, Jr. with Nilly Essaides Publisher: The Free Press, 1998 ISBN 0684844745 Many organizations…
Oracle: The Complete Reference
Authors: George Loch and Kevin Loney Oracle Press – Osborne McGraw-Hill ISBN: 0-07-882285-8 Oracle: The Complete Reference has been available…
Oracle8 Data Warehousing
Authors: Gary Dodge and Tim Gorman John Wiley and Sons, Inc., 1998 ISBN: 0-471-19952-4 Data warehousing applications can be quite…
Components of a Data Warehouse
Overall Architecture The data warehouse architecture is based on a relational database management system server that functions as the central…
Information Usefulness
People rarely send telegraphs anymore. But when they did it was an expensive proposition. It took a small pouch of…