DAMA Corner – July 2002

Published in TDAN.com July 2002

DAMA International has entered the new millennium as the premier organization for data professionals worldwide. DAMA International’s primary purpose is to promote the understanding, development
and practice of managing information and data as a key enterprise asset. DAMA International is a not-for-profit, vendor-independent association of technical and business professionals dedicated to
advancing the concepts and practices of information resource management (IRM) and data resource management (DRM).

Information resource management (IRM) is organizing people, equipment, energy, practices, materials and procedures into activities that properly manage the information needs of an enterprise.

DAMA International Goals

DAMA International’s goals are to:

  • Help IRM/DRM practitioners increase their professional knowledge and skills
  • Influence the industry and academia in IRM/DRM issues
  • Support affiliated DAMA chapters and Members at Large

Therefore, our goals help practitioners to become more effective by:

  • Defining and clarifying standards to support Enterprise Information Management
  • Educating corporate management in IRM/DRM principles
  • Providing a focal point for addressing IRM/DRM issues
  • Establishing academic and profession certification
  • Bestowing achievement awards for outstanding contributions to the industry

Enterprise Information Management

Today’s enterprises face tremendous competitive pressures. Political and economic instability challenges management and employees to find new ways to apply effective information and data
management techniques.

DAMA International focuses on the asset value of information in the enterprise. Enterprise information management is a series of business activities using principles, policies, activities,
measurements, methods, tools and techniques to improve the enterprise use and management of its information asset.

Enterprise information management uses many techniques to achieve the effective and efficient delivery of this vital asset, including:

  • Processes and methods
  • Roles and responsibilities
  • Procedures and standards
  • Analyses and techniques
  • Support systems and tools

Typical functions of enterprise information management are:

  • Application development methodologies
  • Business Process/Activity Analysis
  • Enterprise architecture
  • Executive Information/Decision Support Systems (EIS / DSS)
  • Information/data architecture
  • Information economics
  • Information/data modeling
  • Data Administration
  • Data analysis and design
  • Data and Database Administration
  • Data security administration
  • Business process re-engineering
  • Data Quality
  • Strategic information planning and methodologies
  • Technology planning
  • Object oriented analysis and design
  • Data Analysis and design
  • Data resource planning

The goal of enterprise information management is to provide the enterprise with information in the most effective and efficient manner. Properly performed, this function satisfies the
enterprise’s information needs with cost effective, profitable solutions.

DAMA Conferences

DAMA International Symposium – DAMA produces an annual Symposium that is the premiere event in the arena of Data and Information Management. The program includes over 100
speakers, pre-conference workshops, full-day tutorials, conference tracks, after hour night school sessions and panels, user group sessions and early morning special interest groups.

DAMA International Europe Conference – This is another exciting opportunity for DAMA International to exchange experiences with an international audience. The conferences are
noted for the participation of top-level decision makers from both the corporate, user and vendor communities, the events combine technical explanations with management advice and discussions of
future directions.

DAMA International Australia Conference – This is the newest of conferences supported by DAMA International. This conference is also packed with the latest information and
experiences from a large range of industries. Local, national and international speakers share their knowledge of practices and techniques, present case studies, and offer the latest in relevant

Information about our conferences may be found on our web page at www.dama.org

Membership Categories

As a DAMA member, you receive the benefits of your local chapter’s activities or the Member-at-Large organization. For information on membership benefits, plus Vendor and Conference discounts
see www.DAMA.org.


Both individuals and organizations automatically become members of DAMA International when they join a local affiliated chapter. Local chapters include:

  • Atlanta
  • Australia
  • Boston
  • The Carolinas
  • Central Florida
  • Central Virginia Ohio Central & Southwest Chicago
  • Dallas
  • Denver – Rocky Mtn
  • Heart of Texas
  • Houston
  • Iowa
  • Italy
  • Kansas City
  • London
  • Los Angeles
  • Michigan
  • Minnesota
  • Montana
  • National Capital Region
  • New Jersey
  • New York City
  • North East Region
  • Philadelphia
  • Phoenix
  • Rocky Mtn Pittsburgh
  • Portland
  • Rochester
  • Sacramento
  • San Francisco
  • Scandinavia/Sweden
  • Seattle
  • St. Louis
  • Toronto
  • Wisconsin

For additional Chapter information contact VP_Member_Services@DAMA.org


An individual residing outside reasonable traveling distance to a local chapter may join DAMA International as a member-at-large. Please contact VP_Member_Services@DAMA.org.

The 2002 DAMA International Board of Directors are available for any questions or comments. Please feel free to contact any one of us any time.

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DAMA International

DAMA International

DAMA, the Data Management Association International is a not-for-profit, vendor independent association of technical and business professionals dedicated to advancing the concepts and practices for data resource management and enterprise information. The primary purpose of DAMA International is to promote the understanding, development, and practice of managing data and information to support business strategies. DAMA International has chapters and members throughout the world.  Visit and become a member of DAMA by clicking here.

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