Empowering Data Stewards: Building a Forum That Drives Value

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Data steward forums are catalysts for organizational data wisdom and cultural transformation. When executed thoughtfully, they become your strongest asset in building a data-driven organization. However, their success hangs delicately on implementation — the difference between fostering lasting engagement and watching enthusiasm fade lies in the fundamental framework you establish from day one. 

1. Building the Case 

Success in launching a data steward forum hinges on demonstrating concrete value from day one. Build your case through tangible examples and organizational challenges that showcase three key dimensions of impact: 

Strategic Benefits: Driving Revenue and ROI 

  • Informed decision-making through shared data insights 
  • Proactive identification of data dependencies 
  • Enhanced data product development 
  • Reduced redundancy in data initiatives 

Operational Benefits: Reducing Costs and Boosting Efficiency 

  • Data attribute standardization across systems 
  • Quality improvement through collective expertise 
  • Streamlined data lifecycle management 
  • Efficient cross-functional data sharing 

Risk Mitigation: Staying Ahead of Risk 

  • Coordinated compliance management 
  • Early identification of data risks 
  • Consistent policy implementation 
  • Better change impact assessment 

When presenting to sponsors and stakeholders, provide a detailed sample agenda showing immediate value, define clear success metrics, and outline realistic resource commitments. 

2. Securing Executive Sponsorship 

Building a successful data steward forum begins with strong executive alignment and requires careful consideration of both sponsor and steward selection.  

Executive Sponsorship requires consideration across a spectrum of engagement levels — from passionate data champions to skeptical observers. Look for leaders who understand data’s strategic value, but don’t limit yourself to obvious enthusiasts. Sometimes, the most impactful sponsorship comes from initially reluctant leaders who turn into powerful advocates. 

Match your approach to each sponsor’s style: 

  • For data enthusiasts: Focus on innovation possibilities 
  • For pragmatists: Emphasize business outcomes 
  • For skeptics: Demonstrate tangible impact through small wins 

Steward Selection: Select representatives from across your organization’s data ecosystem — from core business operations to finance, HR, marketing, technology, legal, and strategic planning. Look for champions who: 

  • Demonstrate deep understanding of their domain’s business processes 
  • Show natural curiosity about data and its potential 
  • Can influence and actively engage in cross-functional initiatives 

Remember: Data is everyones responsibility. The most effective stewards combine business acumen with data understanding. 

Executive sponsorship isn’t a one-time achievement — it requires ongoing nurturing. Maintain engagement through a data leadership council, sharing regular updates on impact, business outcomes, and addressing challenges promptly. 

3. Designing with Intentionality 

The foundation of a successful data steward forum extends beyond traditional charters. It requires intentional design that transforms paper principles into living practices. As the facilitator, focus on these three critical elements: 

Building Psychological Safety: Create an environment where stewards freely share challenges and ideas without judgment. Celebrate questions as opportunities for learning and treat setbacks as stepping stones to improvement. 

Co-creating Community Guidelines: Engage stewards in developing guidelines rather than imposing rules. This collaborative approach transforms potential resistance into ownership. 

Steward-Led Sessions: While you facilitate, the forum belongs to the stewards. Create opportunities for organic leadership by: 

  • Inviting stewards to share recent challenges or successes 
  • Encouraging subject matter experts to present in their areas 
  • Creating space for informal knowledge sharing 
  • Enabling interested stewards to facilitate discussions they’re passionate about 

Remember: Your role transitions from director to enabler. The goal isn’t to make every steward a session leader, but to create multiple channels for meaningful contribution. 

4. Driving Engagement and Impactful Collaboration 

Launch with purpose by demonstrating immediate value and establishing clear communication and collaboration channels (Data Steward Slack Channel). Focus on: 

  • Prioritizing urgent data challenges with achievable goals 
  • Securing quick wins in the first 30-60 days 
  • Fostering proactive collaboration through shared initiatives 

Encourage an environment where stewards jointly: 

  • Develop practical governance policies and standards 
  • Build shared data hygiene practices, data models & processes 
  • Surface cross-functional dependencies early 
  • Identify data reuse opportunities across teams 

5. Nurture and Scale: Amplifying Impact Through Excellence 

A thriving data steward forum requires continuous nurturing to evolve from a governance mechanism into a cornerstone of organizational data culture. Focus on measuring, celebrating, and scaling success. 

Measure Meaningful Metrics to Demonstrate Forum Impact: 

Regularly assess how well the forum is driving organizational change and adding value. Track key performance indicators (KPIs) that reflect both tangible and intangible contributions: 

  • Policy adoption rates across teams 
  • Cross-functional collaboration instances 
  • Time saved through data reuse 
  • Reduction in data-related incidents 

Scale the Forums Impact Through Strategic Initiatives: 

As the forum matures, it should evolve into a powerhouse for scaling organizational data practices. Consider implementing the following to amplify its reach and impact: 

  • Regular training on emerging governance practices 
  • Recognition programs for data excellence 
  • Shared success stories that inspire action 
  • Leadership development opportunities 

Conclusion: From Forum to Force Multiplier 

The journey to creating a sustainable data-driven culture requires patience, persistence, and strategic vision. Success lies not in perfect execution from day one, but in creating an environment where data stewards feel empowered to drive change and collectively build solutions. As your forum matures, its impact extends beyond immediate data decisions to shape how your organization thinks about and uses data. 

Remember: Every successful forum started with a single step. Focus on delivering value consistently, celebrating wins regularly, and building capabilities continuously. The rest will evolve organically.  

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Subasini Periyakaruppan

Subasini Periyakaruppan

Subasini Periyakaruppan is a strategic data and technology executive leader with 15-plus years of experience driving organizational transformation through innovative data solutions. As Senior Director of Data & Analytics at UNICEF USA, she leads cross-divisional efforts to optimize data and reporting while implementing Managed Self-Service Analytics and developing comprehensive Data Governance frameworks. Her expertise spans data and digital product strategy, with a proven track record of aligning technology solutions and data capabilities with organizational goals. In her previous roles, she architected privacy-forward, data-intensive solutions serving millions of users, including mobile apps, institutional platforms, and advanced analytics systems. As a Data Governance leader, she developed comprehensive policy frameworks ensuring compliance with evolving regulations while driving organizational efficiency. Her Wall Street experience at American International Group and Credit Suisse First Boston, among others, combined with speaking engagements at prestigious venues and board memberships, demonstrates her ability to bridge data & technical expertise with strategic business leadership. The views and opinions expressed are those of Subasini Periyakaruppan and do not necessarily reflect the official policy or position of any current or previous employers. You can follow Subasini on LinkedIn.

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