Six Ways to Turn Your Data into Profits
The digital revolution has transformed how we receive, send, store, and process data. Firms, both large and small, can easily…
marketing
The Business of Data: Metadata is Marketing
“I don’t have time to document metadata.” If you’re in the data management or software industry, I’m sure you’ve heard…
Why Bad Data is Spoiling Your Marketing Efforts
The amount of money spent on marketing is growing and the way we spend it is changing. Statistics to prove…