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The Data Behind Love

Relationship status aside, it’s hard to avoid Valentine’s Day: from your apps to in-store campaigns to cheesy e-cards filling up…

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Using AI to Curb COVID

For the past two years, COVID-19 has had a significant effect on our lives. and it has also dramatically affected…

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What Is Data Science, Really?

Not too long ago, I attended a conference on data analytics and machine learning. I listened to one innovative and…

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Data Centralization in Marketing

Data analytics is the driving force behind marketing performance and customer relationships for many organizations across a wide variety of…