Can You Have Both an Offensive vs. Defensive Data Strategy?
It’s widely accepted that limited time and resources force organizations to make trade-offs between offense and defense when implementing their…
Data Management Blogs
Data Management Blogs
What is a Data Catalog? Value, Benefits and Features
No matter where data comes from, becoming data-driven depends on every member of your organization being able to find, access,…
Establish a Profitable Quality Program in 2021
Quality Managers have a problem. The success of their quality program hinges on one thing. It’s not KPIs and it’s…
Are Your Data Skills Up to Date?
The information age has been upon us for most of the new millennium. But as technology becomes more complex, the…
The Tribal Knowledge Problem
A recent report on data culture released by Alation shows that enterprises continue to make progress toward creating a data…
Common Data Management Mistakes to Avoid
It’s reasonable today to say that a business doesn’t have much of a chance at success without a strong data…
Achieve B2B Goals with Email Marketing Automation
Because B2B businesses face prolonged buying cycles, marketing strategies need to focus on efforts to establish communication between your brand…
What is a Data Management Platform?
Digital media is growing more and more complex by the day, and as a result, so is the data generated…
The Gamification of Data Governance
Getting the business engaged with data governance can sometimes be a challenge. Any sort of driver to make that a…
Data Democratization Through Self-Service BI
Organizations in all industries increasingly recognize the value of a data-driven culture, a current hot trend in business intelligence. Data-driven…