The Book Look: Marketing Intelligence Volume 1 — Building the Foundation
Marketing has come a long way from catchy jingles and billboard campaigns. This book by Dr. Kyle Allison shows you…
Data Topics
What Is Augmented Analytics and Why Is It Important?
Perhaps your business is considering an augmented analytics solution, or your enterprise already has some version of business intelligence or…
The Importance of Data Strategy in Digital Transformation
The term digital transformation may mean different things to different companies. At its most fundamental, digital transformation is the movement…
Data Professional Introspective: The Final Retrospect
If you’ve been part of the data management and governance world for any amount of time, you’ve likely come across…
Crossing the Data Divide: Where Should Data Lineage Rank in a Data Leader’s Priorities?
I’ve been deeply involved in implementing data lineage using several technologies throughout my career, but things are different now. One…
Why We Shouldn’t Be Surprised by the High Failure Rates of AI
The Vegas Chapel Epiphany While delivering a workshop in Las Vegas recently, I walked past several wedding chapels, each offering…
What Does the Citizen Data Scientist Concept Entail?
In 2016, the technology research firm Gartner coined the term “citizen data scientist,” defining it as “a person who creates or generates…
Shadow AI – Rising from the Penumbra
In the last couple of years, AI has taken over our organizations. While the benefits of using AI to augment…
The Role of Dark Data: Uncovering Insights in Unused Information
Dark data remains one of the greatest untapped resources in business. This is due to the vast amounts of usable…
What If AI’s Mistakes Aren’t Bugs, but Features?
We often say AI’s mistakes are “by design,” but they’re really not. AI wasn’t built to fail in these specific…