Michele Iurillo is a member of DAMA Italy and VP Marketing, Events DAMA Spain, founder of the Data Management Summit, a reference event in the world of data management. He is currently Country Manager of Irion in Spain and Latam. He has been involved in Business Intelligence for the last 15 years. He has been Country Manager in Spain for TARGIT and collaborates with different media and with Dataversity, a true global reference in the world of data. He is CDMP certified by DAMA-I and lectures on the need for companies to discover the treasure of data that their systems generate every day. He is the author of the book "20 things you need to know about Data Management" available on Amazon.